Courage is not loud.
It’s the quiet alignment between what you believe and what you do.
Former Navy Seal Officer, Leadership Speaker,
Trusted Advisor to Executives.
Journey Greatly —
the code
Every journey begins with intent. But intent alone is inertia dressed as ambition.
What defines leadership is what happens next — the willingness to rise
when it’s uncomfortable, focus when it’s unclear, and persist when it’s inconvenient.
RISE
DO WHAT’S NECESSARY.
Face adversity head-on and address challenges with unmanning resolve.
It’s all about stepping up when everything is on the line.
FOCUS
PLAN, EXECUTE, ADAPT
Between intention and behavior lies the daily battle.
The discipline of focus aligns actions with purpose, ensuring effort compounds rather than fragments.
PERSIST
ACT ON YOUR VALUES
Integrity is tested under strain.
Persistence becomes the stabilizing force that sustains performance and culture through volatility and change.
From the Teams
to the Boardroom.
Adam Weiner is a former Navy SEAL Officer and executive leader who helps individuals and organizations close the gap between what they value and how they act.
Over two decades of service and business experience, he has learned that excellence isn’t found in intensity, but in integrity — the ability to act with courage and clarity when pressure mounts.
Through his Journey Greatly framework, Adam teaches leaders to translate conviction into behavior and performance into purpose. His talks challenge teams to think deeply, act deliberately, and move together toward what matters most.
“The same code that sustains elite performance under duress now serves as an operating system for resilient leadership cultures.”
journey greatly
(KEYNOTE)
A 60-minute keynote introducing The Code — practical, story-driven insight for leading courageously under uncertainty.
Speaking & Leadership Experiences
mindset to action
(workshop)
A half or full-day session translating values into measurable team behaviors and leadership habits.
the code
(weekend)
A deep-dive immersion for organizations seeking to embed courage, focus, and persistence into culture.
For teams navigating growth, integration, or fatigue — when clarity of purpose becomes a competitive advantage.
“Excellence isn’t a result. It’s a relationship between intention and action.”
Adam’s approach is rooted in the belief that courage isn’t performance — it’s behavior under strain. His framework empowers leaders to think clearly, act deliberately, and align teams around values that hold when things get hard.
He speaks from experience, not theory — bridging the principles of elite performance with the realities of modern business leadership.
TRUSTED BY
Kevin Prokop
Managing Partner
Rockbridge Growth Equity
Adam’s message for pursuing personal greatness and achieving one’s full potential is relevant for everyone, regardless of age, occupation or stage of life. It’s just as important for organizations and businesses as it is for individuals. His personal story is compelling and brings the framework to life. The audience walked away ready to “rise, focus and persist” in achieving their personal, career and life objectives. I’d recommend Adam to any corporation, community group or organization. The session is engaging and the message is timeless!
Colin Maiorano
Owner & CEO
Srategyworx Consulting Firm
We brought Adam in to present during a 90min block within a two-day leadership forum. We spoke multiple times leading up to the event, so I already had high expectations. Simply put, he exceeded expectations. Adam brings so much to the table; his sincerity, fantastic content, polished delivery, and unique life experiences. While his hour-long presentation was great, he did even better during an informal Q&A session. The passion he presented with grew when navigating off the cuff dialogue with these seasoned leaders. It’s a session those leaders continually refer back to. Adam has my highest endorsement to inspire improvement in how your audience approaches their personal and professional responsibilities.
Chris Mee
Managing Director
Wealth Management Solutions, Incapital
As the Managing Director of an external sales team I am often in the search for an outside speaker at our annual sales conferences. With more than 30 years in sales I have had the opportunity to hear many of the best speakers throughout the country. This year I hired Adam Weiner, Navy SEAL and President of Hatmada, LLC, to speak to the sales team. His message of perseverance and doing what’s right was a perfectly balanced message. Adam is thoughtful, deliberate and passionate about his message, which hit home for many in attendance. I would recommend Adam for any sized group that is looking to build their team personally as well as professionally.
Organizations across finance, defense, and leadership trust Adam to help align human performance with organizational purpose.
Lead with Courage.
Live with Clarity.
Adam accepts a limited number of speaking engagements each year to ensure every partnership receives focus and follow-through.
If this framework resonates with your organization, let’s begin the conversation.
© Adam Weiner | All Rights Reserved | adam@adambweiner.com